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USPS study: advertising mailings delivered to door are rejected less frequently

by diditdmeditorial | May 6, 2015 | Direct Mail, USPS

The USPS has released a new study conducted by professor Michael D. Bradley, an economist with George Washington University, examining the degree to which mail box location (door slot, cubside box, or cluster box) affects recipients’ response rates to...

USPS to modernize vehicle fleet

by diditdmeditorial | May 5, 2015 | Direct Mail

The Fiscal Times reports that the United States Post Office will soon upgrade its relatively old fleet of vechicles (which hail from the late 1980s to early 1990s) in a bid to improve reliability, fuel efficiency and environmental friendliness. According to the...

Which mail piece size works best for you?

by diditdmeditorial | Apr 10, 2015 | Direct Mail

The size of your mail piece matters greatly, and even small variations in size may end up costing you big bucks down the line. Even a half-inch difference in mail piece size may represent hundreds or thousands of dollars in postal charges. It’s important,...